Understanding Trademark Protection A trademark serves as a vital tool for brand protection, differentiating businesses from their competition and preventing others from copying established goodwill. When registered, it provides an
First Steps in Protecting Your Invention The crucial first step is documentation. Inventors must identify their intellectual property and document how and when they developed their idea. Creating an inventor’s
The Five Levels of Distinctiveness When selecting a trademark, businesses must consider both inherent and acquired distinctiveness. The five levels, from weakest to strongest, are: Making Descriptive Marks Registrable Descriptive
When it comes to trademarks, distinctiveness is key. The strength of your trademark depends on its level of distinctiveness. These levels are ranked from the strongest to the weakest: The
Vincent LoTempio explains that entrepreneurs often struggle with limited knowledge about intellectual property. Many are unsure whether they have a patent, trademark, or copyright, and this uncertainty complicates their ability
Vincent LoTempio explains that patents protect inventions, such as machines, compositions of matter like pharmaceuticals, or business methods used in apps like Uber or Zillow. A patent does not grant
When preparing for trademark registration, the most crucial first step is ensuring that your trademark is unique and not already in use by someone else. This involves conducting a thorough
The first and most obvious mistake is not keeping the invention secret early on and delaying efforts to protect it. I always advise clients that it’s far easier to protect
I didn’t take the typical route to becoming a patent attorney. Many start with a degree in a technical or scientific field, but I began with a degree in finance.
