What Executives Make of Innovation
Tweet of the week
Thanks to @StrongerAmerica for tweeting this week about the importance of making innovation a top priority in corporate America.
James Andrew, senior partner and head of the global innovation practice at Boston Consulting Group, authors this article for Business Week.
The difference between a company whose CEO and leadership team have an "all-in" mentality regarding innovation, and one whose leadership supports innovation merely at an abstract level, is unmistakable—and so is the impact on the company's culture and results.
